Intermediation and attribution fraud have significantly decreased the efficiency of user acquisition. User Acquisition in Catappult changes the way developers reach end users. By using Blockchain-based proof-of-attention, developers can make sure users actually install and spend 2 minutes in their app, instead of just collecting attributions. On the other hand, users get rewarded for these 2 minutes, being duly justified by transparent rules in the Blockchain.
- Reward users for really using your app, and these rewards can only be spend in in-app purchases.
- Using Proof-of-Attention (PoA) concept introduced by the AppCoins Protocol, Catappult User Acquisition system ensures that users pay at least 2 minutes in your app.
- You can verify each attribution individually thanks to the system being built on top of the Ethereum Blockchain network.
- The AppCoins Wallet (available in Aptoide and Google Play) is used to process the Proof-of-Attention in a neutral and secure way.