Catappult Blog

User Acquisition

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Intermediation and attribution fraud have significantly decreased the efficiency of user acquisition. User Acquisition in Catappult changes the way developers reach end users. By using Blockchain-based proof-of-attention, developers can make sure that users actually use and pay for 2 minutes of attention to their apps, instead of just collecting attributions. On the other hand, users get rewarded and if an attribution does not happen, it is justified by transparent rules in the Blockchain.

Advantages

  • Reward users for really using your apps.
  • Using the concept of Proof-of-Attention (PoA) introduced by the AppCoins Protocol, Catappult User Acquisition system ensures that users pay at least 2 minutes of attention to your apps.
  • You can verify each attribution individually thanks to the system being built on top of the Ethereum Blockchain.
  • The AppCoins Catappult wallet (Aptoide & Google Play) is used to calculate the Proof-of-Attention in a neutral and secure way.

Minimum Requirements

  • Minimum gradle plugin version is 3.0.1.
  • Minimum build tools version is 26.0.1.
  • The minimum Android API Level to use Catappult Billing System is 21 (Android 5.0).

Technical documentation is available explaining the integration steps:

Updated over 4 years ago